Legal ยท Reviews

    Review Guidelines

    Last updated: February 2026

    North Wales Local exists to help residents find trusted local businesses. Reviews are an important part of that ecosystem.

    We encourage honest, fair, and respectful feedback. These guidelines explain what is and is not acceptable when leaving a review.

    1. Reviews Must Reflect Genuine Experience

    You may only leave a review if:

    • You have personally used the business's service
    • The review reflects your own experience
    • You are not posting on behalf of someone else

    Fake reviews, coordinated campaigns, or reviews posted for payment are prohibited.

    2. Be Honest and Accurate

    Reviews should:

    • Be truthful to the best of your knowledge
    • Clearly distinguish between opinion and factual claims
    • Avoid exaggeration or misleading statements

    Statements of fact must be accurate. For example:

    Acceptable

    "The job was completed late."

    "I found communication difficult."

    Not acceptable

    "This business is a criminal" (unless supported by proven legal outcome)

    False allegations of theft, fraud, or illegal conduct

    3. Keep It Respectful

    Reviews must not include:

    • Threats
    • Hate speech
    • Harassment
    • Personal attacks
    • Discriminatory language

    Criticism of service is allowed. Abuse is not.

    4. No Personal Data

    Do not post:

    • Home addresses
    • Personal phone numbers
    • Private email addresses
    • Financial details
    • Identity documents

    This protects both you and the business.

    5. No Conflicts of Interest

    You must not review a business if:

    • You are the business owner
    • You work for the business
    • You are a direct competitor
    • You were asked or paid to leave a review

    Businesses may not review themselves.

    6. One Review Per Business

    Each customer account may leave:

    • One review per business
    • The review may be edited, but not duplicated

    Attempts to create multiple accounts to manipulate ratings may result in account suspension.

    7. Moderation & Investigation

    Reviews may be:

    • Automatically filtered for spam or offensive language
    • Temporarily held for moderation
    • Reviewed if flagged by users or businesses

    We do not verify invoices or proof of service as a standard requirement.

    Where a review is disputed, we may:

    • Contact the reviewer for clarification
    • Temporarily hide content
    • Remove content that violates our policies

    Final decisions are made based on reasonableness and platform integrity.

    8. Deleting Your Account

    If you delete your account:

    • Your name will be replaced with "Deleted User"
    • Your review text and star rating will remain

    This preserves the integrity of the review record.

    This action is irreversible.

    9. Our Commitment to Fairness

    North Wales Local does not remove reviews simply because they are negative.

    We aim to:

    • Protect genuine customer feedback
    • Prevent abuse
    • Maintain consumer trust
    • Act proportionately and neutrally

    If you believe a review violates these guidelines, use the "Report Review" function or contact [email protected].